In keeping with the ITC ethos of delivering products par excellence, the brand Vivel has been built on the philosophy of delivering superior functional benefits with strong differentiated propositions.
Vivel seeks to stay relevant to the evolving Indian consumer by offering her greater value through product and packaging innovations. The brand is endorsed by stars like Kareena Kapoor, Mahesh Babu, Trisha & Dev.
new bath care
with Almond oil,
ITC Personal Care Products