About Us

In keeping with the ITC ethos of delivering products par excellence, the brand Vivel has been built on the philosophy of delivering superior functional benefits with strong differentiated propositions.

Vivel seeks to stay relevant to the evolving Indian consumer by offering her greater value through product and packaging innovations. The brand is endorsed by stars like Kareena Kapoor, Mahesh Babu, Trisha & Dev.

  • New Products

    Unveil flawless
    even-toned skin
    with all new
    Vivel Perfect Glow

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    New Products

    Vivel Perfect Glow
    Unveil flawless even-toned skin with all new Vivel Perfect Glow. Fortified with the revolutionary Intensive Vita Pro Complex.

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    Vivel's complete range 
of 100% soap free Facewashes
    Introducing Vivel's complete range of 100% soap free Facewashes, specially formulated for each skin type - 3 in 1 Facewash + Scrub for dry, lifeless skin, Purifying Facewash for oily, teen skin & Fairness Facewash for dull skin.

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    Clear 3-in-1 Bathing 
Bar
    Clear 3-in-1 bathing bar is enriched with the goodness of Almond Oil, Glycerin and Germ Guards. It gives 3 layer skin care and makes your skin soft and glowing.

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  • Store Locator

    ITC Personal Care Products

    Store Locator


    ITC Personal Care Products

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  • Watch new TVC

    Vivel- Video

  • Expert Advice

    Learn tips and
    secrets on how to
    give your hair and
    skin the best expert
    care.

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    Expert Advice

    Learn tips and secrets on how
    to give your hair and skin the
    best expert care.

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  • Brand World

    Get ready to have some fun by brow- sing through our exciting applications and wallpapers.

    Wallpapers | Applications

    Brand World

    Get ready to have some fun by browsing through our exciting applications and wallpapers.

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